Cenzic, the innovative leader in application security risk management, vulnerable assessment, and compliance solutions launched their MyST Blogsite yesterday (blog.cenzic.com).

One might morph the popular real estate adage for applicability to marketing websites:  Security, security, security.

Microsoft Word is an extremely popular—and extremely capable—word processor. For many people, Word is their preferred content authoring tool. Thus, it is common practice for bloggers to compose new blog posts in Word and then simply paste the content into their blogsite.  Composing content in Word offers many advantages, e.g., powerful spelling and grammar checking tools, built-in thesaurus, automatic backups while writing, off-line authoring, and so on. However, Word also has a dark side.

A blogsite (like a Lexus) is durable.

Everyone agrees that relevant, high-quality links improve the overall value of a blog post.  But for a busy business person, it is easy to overlook nitty-gritty "blogging" details such as choosing the most effective title or synopsis text for a link property.  In fact, while trying to be diligent about such things in my own blogging, it finally dawned on me that most of the time, the MyST Blogsite editor could automate those details for me.  Not only would it save me time, it would often do a better job at it than I would do.

The MyST Blogsite^® Quality Assurance alerts and reports now include pie charts showing the number of clean versus QA issues in your blogsite for both aggregate issues and within each issue type.