Our MyST Blogsite generates highly qualified leads compared to other venues of online lead generation. One of the primary reasons is we have a trust factor, which we built (and continue to build) by providing dependable and accurate information through the blogsite. As a result, actions are more meaningful for business and the customer."
Bill French will be speaking at the Vail Valley Partnership "Ask the Experts" Roundtable, October 8, 2008 in Vail, Colorado
Ask the Experts is an informal, rotating panel of local industry experts focused on a particular subject matter affecting small businesses. Each event will feature a new topic featuring a knowledgeable, experienced speaker. These events are meant to help emerging enterprises discuss business issues with Partnership partners every other month. The event is around the second Wednesday of every other month from 5:30 - 7:00 p.m. in the Board Room at the Vail Valley Partnership office, Suite 240, Traer Creek Plaza, 101 Fawcett Road, Avon.
While at Search Engine Strategies, WebmasterRadio.fm interviewed Bill French, panelist for the Enterprise Search session.
Most businesses have many Internet domains; a web site, a blogsite, a media room, and perhaps other sites for support or special marketing content. Some of the content may be secure and some is indented only for discovery through extranets or intranets. Internet-savvy businesses may also have a social forum, a product catalog, or perhaps marketing partners with high-value content about their products and services. Creating and managing a multi-domain search solution that comprehensively addresses user requirements present a number of security, technical, and usability challenges.
I spoke with a group of bloggers in Phoenix recently. What I found is that very few had any business from their blogs despite a lot of effort. I have 5 closings and 7 active buyers directly from [our MyST blogsite] in 2008. I know because I ask. One person told me they have been reading my blog for almost a year before they called me to buy a property."