Our MyST Blogsite generates highly qualified leads compared to other venues of online lead generation. One of the primary reasons is we have a trust factor, which we built (and continue to build) by providing dependable and accurate information through the blogsite. As a result, actions are more meaningful for business and the customer."
News Release: iHollywood Forum enters the blogosphere using Web 2.0 technology from MyST Technology Partners, Inc.
iHollywood Forum, the leader in digital and mobile entertainment business summits, announced the launch of iHollywood News, powered by MyST Blogsite™. The new blogsite will feature columns about the next generation of Hollywood content, digital television, online music, mobile entertainment, upcoming conferences and other topics of importance to the digital media community.
The iHollywood News site will feature columns (or weblogs) from three leading experts:
Michael Stroud, CEO and co-founder of iHollywood Forum, will author iHollywood, featuring trends and the latest buzz in digital media;
Andrew Keen, host of the AfterTV podshow, will author The Contrarian questioning accepted truths about digital media and culture;
Futurist Joyce Schwarz will author What's Next, focusing on the next-generation in digital content.
These columns, and others, will be available for free syndication to qualified sites. iHollywood Forum plans to announce further columnists over the next few weeks.
MyST Blogsite was well suited for iHollywood’s requirements of using multiple channels in one site to extend their brand image and provide fresh and relevant content to the iHollywood audience. The iHollywood News blogsite will nicely complement the more than a dozen conferences iHollywood Forum offers each year.
The deal to create a fully branded and integrated blogsite for iHollywood Forum was completed at the Digital Media Summit, March 13-14, and rapidly developed and deployed. Using MyST technology, iHollywood was able to complete a working site with first posts in less than a week.
I spoke with a group of bloggers in Phoenix recently. What I found is that very few had any business from their blogs despite a lot of effort. I have 5 closings and 7 active buyers directly from [our MyST blogsite] in 2008. I know because I ask. One person told me they have been reading my blog for almost a year before they called me to buy a property."