Excerpt from:  Blogsite News
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July 23, 2008

MyST Social Media Newsroom™: Advanced Solution for Unifying Your Social Networking Content

We speak often about platform agility and out latest product leverages aggregation and integration services to provide a superb social media newsroom experience.

What is MyST Social Media Newsroom?

Like most businesses, your staff and executives are making social connections across many online social networking systems; Linkedin, Naymz, Twitter, and other social systems, are attracting your employees as they seek out new ways to sell, support, and represent your business. You may even have a social forum of your own, a blogsite, or marketing partners that allow you to participate with high-value content about your products and your business.

The MyST Social Media Newsroom™ solution provides a unified representation of all your businesses’ social and news media content. This social newsroom solution makes it easy for your online visitors to find and make connections quickly and efficiently with your conversational content and people that can respond to customers, journalists, and prospects.

Social Media Search Engine

The MyST newsroom solution features a social media search application that is integrated into your newsroom and provides a unified search experience across all your content domains as well as related social content distributed in the many social networks.

Automated Pressroom and Investor Relations Content Integration

Existing pressroom and traditional media resources are automatically integrated into your social media publishing channels with the MyST Aggregation Server™. This eliminates the necessity to create links across distributed PR-related pages and provides a unified experience for journalists, investors, and prospects.

Optimized Findability

Our newsroom technology is based on MyST Blogsite®, a highly optimized publishing platform designed at its core with search-optimized rendering capabilities. Integrated content briefings, a newsroom blog channel, and extensive abilities to syndicated social content from other systems, provide a foundation for achieving greater visibility in search engines for all your social media.

Automated Intelligence Monitoring

Tracking and monitoring social networks is a key success factor to managing your social media. Secure intelligence channels provide daily briefings from social and news sources relevant to your business, competitors, and market segment.

Contact us to learn more about the ways we can help you transform your disparate social media assets into a unified online experience, and be sure to check out this example at Expansion Plus.

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