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Excerpt from:  Blogsite News
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April 02, 2005

Enterprise Collaboration with Blogs and Wikis

Companies turn to new tools to foster dialog between employees, customers, and the public

Although enterprise use of weblogs is growing, some people still assume the permissions model for a blog is narrowly defined as a single person.

“Blogs and wikis play opposite roles,” says Martin Wattenberg, a researcher on the collaborative user experience team at IBM Watson Research Center. “Blogs are based on an individual voice; a blog is sort of a personal broadcasting system. Wikis, because they give people the chance to edit each other’s words, are designed to blend many voices. Reading a blog is like listening to a diva sing, reading a wiki is like listening to a symphony.”

Imagine a blog that allows multiple authors that can change each-other's words.

"It’s a one-to-many form of communication: a single person speaking to an audience who can comment on, but not change, the content. By comparison, wikis are a many-to-many collaborative tool." -- Michelle Delio

Once again, this is a narrow view based on a specific definition of "blogs". Most blog products can be categorized as one-to-many systems, but to really understand the possibilities, you have to look at blog application platforms (such as Blogsite.com).

"To qualify as intelligence, information must be both used and renewed."

Blogsite.com is the only company that integrates auto-renewing briefings and intelligence channels.

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