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        <Summary>As an example of how business blogging works for achieving business marketing objectives, American Senior Safety Agency reduced their cost per sale from $179 to $45, in just 4 months.</Summary>
        <Description>&lt;p&gt;&lt;i&gt;(via PRWEB)&lt;/i&gt; Jeff Miller, CEO of &lt;a title="American Senior Safety Agency, Inc | SeniorSafety.com" href="http://seniorsafety.com/" target="_blank"&gt;American Senior Safety Agency, Inc&lt;/a&gt; was exploring solutions that would offset the 30% recent drop he had in search engine results in July 2005. His sales had dropped, and his costs began soaring to a $500,000 yearly budget. Jeff needed better search results and more effective ways to reduce his online advertising costs. After Jeff started using the MyST Blogsite&amp;trade; to boost his search results, he spoke to Bill French of MyST Technology Partners, who created the MyST Blogsite&amp;trade; with partner F. Andy Seidl, to find a good SEO/SEM organization.&lt;/p&gt;&lt;p&gt;Bill recommended &lt;a title="NetBaldwin | Search Engine Optimization" href="http://www.netbaldwin.com/" target="_blank"&gt;NetBaldwin&lt;/a&gt;, a Search Engine Optimization Firm who also uses the MyST Blogsite&amp;trade; . Miller had been hesitant, prior to his conversation with Bill French, to look to a Search Engine Optimization firm for solutions, and had &amp;ldquo;turned down SEOs and SEMs all the time.&amp;rdquo; However, his search engine traffic had fallen &amp;ldquo;off a cliff&amp;rdquo;, and his costs per sale had risen from $104 to $179. This, coupled with a drop in sales of 30%, was sufficient inspiration to expand his avenues for online exposure.&lt;/p&gt;&lt;p&gt;To resolve Senior Safety&amp;rsquo;s visibility issue, NetBaldwin utilized a combination of MyST Blogsite&amp;trade;, together with their online phone number tracking software, as well as Search Engine Optimization.&lt;/p&gt;&lt;h3&gt;The result?&lt;/h3&gt;&lt;p&gt;As Jeff told the listeners of a WJR Radio Interview with Laurie Baldwin, the president and CEO of NetBaldwin, &amp;ldquo;... the (MyST) Blogsitetm technology ... was so astounding and I trust these guys.... my sales are up and my costs are down.&amp;quot;&lt;/p&gt;&lt;p&gt;An audio archive of the entire interview with Laurie Baldwin on the &lt;a title="WJR Internet Advisor" href="http://www.internetadvisor.net/" target="_blank"&gt;WJR Internet Advisor&lt;/a&gt; show (from which the above commentary has been quoted) can be found in the &lt;a title="WJR Radio Interview with Laurie Baldwin" href="http://netbaldwin.com/search-engine-optimization-press/wjr-talk-radio.php" target="_blank"&gt;press room at NetBaldwin&lt;/a&gt;.&lt;/p&gt;</Description>
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