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        <Summary>This is a new and unique integration for eBay PowerSellers that provides a seamless mix of blogging and advertorials for your eBay products.</Summary>
        <Description>&lt;p&gt;In a special report by Forbes.com (&lt;a title="Forbes: Go Blogging for Customers" href="http://www.forbes.com/entrepreneurs/2006/10/31/google-wholefoods-blog-ent-sales-cx_db_1031blogs.html" target="_blank"&gt;Go Blogging for Customers&lt;/a&gt;), eBay for Blogsite was mentioned - a unique blogging idea that integrates ebay store content with your blogsite. &lt;a title="Skip McGrath" href="http://blog.skipmcgrath.com/" target="_blank"&gt;&lt;u&gt;&lt;font color="#810081"&gt;Skip McGrath&lt;/font&gt;&lt;/u&gt;&lt;/a&gt;, a top eBay sales and marketing expert, uses Blogsite&amp;trade; for eBay&amp;reg;.&lt;/p&gt;&lt;p&gt;It&amp;rsquo;s no secret that weblogs for businesses have proven themselves as useful technologies for increasing Internet visibility and establishing solid brand equity in the blogosphere. Leading to high search engine rankings on Google, Yahoo Search and MSN Search, these sites allow you to drive traffic to your eBay Store while generating more qualified leads and increasing revenues. &lt;/p&gt;&lt;p&gt;Blogsite&amp;trade; for eBay&amp;reg; creates a seamless integration of store and weblog content that helps you address your marketing objectives faster and more effectively without requiring any technical effort. Quick to set up, Blogsites&amp;trade; for eBay&amp;reg; begin working almost immediately and provide easy-to-use authoring features and complete analytics to measure effectiveness. Seamless eBay Store Catalog Integration Blogsite&amp;trade; for eBay&amp;reg; includes a catalog integration component that provides an automatic weblog for all your store products. As new products are added to your store, Blogsite&amp;trade; finds the new additions and publishes them automatically in your weblog. Each product is added as a separate entry which creates focused content about your products and related to your weblog writings. The product catalog integration includes your eBay thumbnail images as well as links directly back to your store for easy access to review and purchase or bid on your products.&lt;/p&gt;&lt;p&gt;For more details about Blogsite&amp;trade; for eBay&amp;reg;,&amp;nbsp;ask for the &lt;a title="Get the Free Blogsite&amp;trade; for eBay&amp;reg; Whitepaper!" href="ebay" target="_self"&gt;free whitepaper&lt;/a&gt;.&lt;/p&gt;</Description>
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                  <Title>Forbes: Go Blogging for Customers</Title>

                  <Synopsis>Special Report - A blog is a way to humanize the retailing experience online a little bit, provide a friendlier voice and present more of a personality in dealing with customers.</Synopsis>

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