99252 Resource 76096 24 1 1123529061179 1200776945610 Controlled ExpansionPlus: A Recognized Blogsite Leader Sally Falkow, public relations expert and corporate blog consultant, picked up some good press in the Dallas Morning News and Atlanta Sunday Journal Constitution. <p>Years ago <a title="Jeff.Jochum.com" href="http://jochum.com/" target="_blank">Jeff Jochum</a> (a dear friend and skiing companion) looked at my idea to build a platform to meet future corporate blogging requirements and said - &quot;<em>This'll never fly as long as they call these things <u>blogs</u></em>&quot;. ;-) Well, Jeff was wrong, but he's still a pretty good skier at least. Ironically, a very early use of MySmartChannels still ranks his <a title="Vanity Search: Jeff Jochum" href="http://www.google.com/search?hl=en&q=jeff+jochum" target="_blank">vanity search</a> at #3/#4.</p><p>Back to the subject - ExpansionPlus entered the corporate blogging market after great research and consultation with <a title="Sally Falkow: Website Content Strategy" href="http://falkow.blogsite.com/public" target="_blank">Sally Falkow</a>. When firms of this stature move quickly in a new (and somewhat chaotic) space, it's meaningful data. To see articles like <em>Pros take advantage of blogs </em>[19 Jan 2008: article no longer available online]&nbsp;make it to major publications is also rewarding - businesses (and business writers) are beginning to understand the <a title="The Business of Blogging" href="item/94307">business of blogging</a>.</p><p /> 9 application/xml false blogsite corporate blogging Expansion Plus Sally Falkow Expansion Plus Search Engine Visibility and Online Brand Perception Are Vital For Your Business Success http://expansionplus.com/ The Business of Blogging An informal eMarketer survey finds that just 4% of major US corporations have blogs available to the public ? and even fewer produce active sites with the link and feedback features that most readers associate with true blogs. blog/76407 Mozilla/4.0 (compatible; MSIE 7.0; Windows NT 5.1; .NET CLR 1.1.4322; .NET CLR 2.0.50727) 127.0.0.1 127.0.0.1 $Admin false true false false true 174050 false false true false false false true 76096 blog blogsite/Blogsite/web