Frequently Asked Questions (FAQ) | MyST Blogsite®

What does the CMS (content management system) feature provide?

Fri, 19 Jan 2007 23:03:19 -0500

The CMS feature provides an added content dimension to your blogsite that includes the ability to display pages that are not blog posts.

CMS pages can be used for many objectives including (but not limited to):

Forms to capture leads, email addresses and other feedback.
Product spec sheets.
Press releases.
Landing pages for marketing campaigns.
Team profiles and bios.
Product promotions.
Marketing partner promotions.

CMS pages have unique URL addresses making it easy to integrate them into email campaigns as well as integrated links from blog posts and blogsite menu options.

What's the difference between channels and blogs?

Fri, 29 Dec 2006 10:46:46 -0500

A channel is a container for content; a blog is a type of channel but there can be other types as well.

MyST Blogsite was designed with the philosophy that meta-categories (i.e., blog channels) are more likely to help you create focused information about specific subjects. Other blog tools take a different approach allowing authors to establish categories on-the-fly.

We believe it's important to anchor the the most important categories to provide a general compass heading for authors. This tends to naturally create better focus and content expectations as authors write their posts. Search engines find great value in channels of information that stay on-message.

Can I use my blogsite to publish podcasts?

Sat, 09 Jul 2005 01:44:53 -0400

Yes.

Blogsite supports Link Properties; a model for creating lists of links that are part of a blog post. Link Properties include many attributes such as title, synopsis, and URL. In addition to these basic attributes, optional MIME type and size can be added for rich media files that your post may reference, such as a podcast or video file.

The optional attributes are used to display files such as podcasts that can be played from the blog display, or downloaded in the weblog's RSS or Atom feed.

How do I get a Blogsite?

Fri, 13 May 2005 08:57:42 -0400

Getting started with high performing advertorial blogsite is quick and easy.

Click here to learn how to get started right now.

Can blogsites be used for private or internal corporate use?

Tue, 22 Mar 2005 11:23:50 -0500

Yes.

Blogsites can be completely secure and accessible through SSL connections. You may use blogsites for many purposes including:

Expert advisory system
Customer relationships
Media relations
Internal collaboration
Documentation support
Knowledge management
Requirements management
Idea management

The Blogsite system also provides integrated search based on each user's security context.

Contact our business development group for more details about Corporate Blogsites.

What are Briefings Channels?

Tue, 08 Mar 2005 17:59:18 -0500

Briefing channels are like having an Internet "radar" or "clipping service" built right into your blogsite.

Blogsite Briefings is a collection of news channels, each focused on a specific subject area and updated on a daily basis. Each briefing channel contains links to articles, news stories, weblog posting, company web sites, and other interesting resources found on the public Internet based on the topics you configure in the administrative area of your blogsite. Briefing channels are very helpful in providing, fresh, focused content to your blogsite on a regular basis, which in turn, makes your blogsite more discoverable by new visitors and more valuable to returning visitors.

Each briefing channel also provides its own RSS feed. Blogsite visitors can subscribe to one or more feeds in their favorite RSS newsreader and receive daily updates about new or updated news items. For newsreaders that support OPML feeds, briefing channels also provide an OPML feed that allows visitors to subscribe to all briefing channels in a single step.

What is a blogsite?

Tue, 14 Dec 2004 21:04:46 -0500

A blogsite is a weblog application that integrates multiple content channels (i.e., weblogs, syndicated feeds, private forums, FAQs, etc.) to address specific business requirements.

MyST Blogsite goes well beyond other blogging solutions by creating greater brand awareness, elevating company reputation, and inserting companies into relevant online communities.

MyST Blogsite® provides premium weblog and content syndication services to marketing organizations that require comprehensive, out-sourced solutions. These services deliver exceptional reach to highly targeted audiences by combining original and syndicated content that builds brand equity and improves brand reputation. With MyST Blogsite, businesses of all sizes can develop a trusted and knowledgeable voice within their industry while extending the range of their marketing message to parts of the Internet where web sites don’t reach. A turnkey solution for a variety of industries, MyST Blogsite yields superior search engine visibility and high-level participation in the blogosphere in a very easy-to-use system.

Can I publish my blogsite RSS feeds on my own website?

Mon, 13 Dec 2004 00:36:16 -0500

Yes. In fact, we recommend that you do so.We also recommend that you create links between your primary website and your blogsite. Such links will help users and search engines alike to discover the relationship between your sites and will, in general, enhance the overall visibility of both sites.

Will my URLs and page titles include my own content, company name, and business brand?

Mon, 13 Dec 2004 00:33:52 -0500

Yes.

Each MyST Blogsite is fully branded to your company. Even the syndication feeds will include your company logo. The only externally visible mention of the our brand is a small Powered by MyST Blogsite logo and link at the bottom of the page.

Can I upload photographs, images, or other documents to my blogsite?

Mon, 13 Dec 2004 00:25:05 -0500

Yes.

Blogsites include document and picture hosting features.

Can I become a MyST Blogsite reseller?

Mon, 13 Dec 2004 00:16:26 -0500

Yes; we offer programs for VARs, resellers, and affiliate resellers.

Please visit our Channel Partner Opportunities page for more information.

Can my blogsite look like my own website?

Mon, 13 Dec 2004 00:14:50 -0500

Yes. The objective of a Blogsite is to maximize your brand impressions and promotion of your business. To that end, each blogsite is styled and branded to create a presentation consistent with your business and Internet objectives.

Level 1 (formerly Gold) and Level 2 sites include a simple branding model that includes a company logo (or other graphic) and fonts and overall color scheme to match your primary website. Level 3 (formerly Platinum) sites include a more extensive branding model intended to match the overall look and feel of your primary website.

Blogsite presentation models are based on standard XSL so, ultimately, just about anything is possible in terms of site presentation. Let us know if you have specific requirements, we'd be happy to work with you.

Do blogsites provide support for RSS syndication?

Sun, 12 Dec 2004 23:59:47 -0500

Yes. All blogsites support RSS feeds.

Blogsites also support Atom, OPML, and other standard syndication formats. Furthermore, this support extends to all blogsite channels, including weblogs, briefings channels, private intelligence channels, and the secure administrative areas of a blogsite.

What are Intelligence Channels?

Sun, 12 Dec 2004 23:57:22 -0500

Intelligence channels are like having a private clipping service in a secure area of your blogsite.

Like the public briefing channels, your intelligence channels are easily configured to watch for topics of interest to you and your weblog authors. These channels are automatically updated on a daily basis to provide a steady stream of new ideas to write about. You can also subscribe to these channels via RSS (or Atom) and let your newsreader bring you new ideas on a daily basis.

Can I have links on my blogsite to my primary website?

Sun, 12 Dec 2004 23:17:51 -0500

Yes.

Blogsites include a section for linking to other sites. We encourage you to link to your business home page and other places in your Web site that may be important to your Weblog readers.

Links are easily configured online and you may change them at any time.